Rolls-Royce Motor Cars Unveils the New Adamas Brand

30 Apr 2018

Rolls

Royce

Motor

Cars

Unveils

New

Brand

A group of designers and engineers have designed a new range of Black Edge Ridge and Black Edge Down models under the name of ADAMAS. The group is characterized by a mysterious character reflected through its dark touch. Modifications were made to the technical fibers and micro-components of the new group.

The group includes 40 Reith cars and 30 Down cars, it is distinguished by a black synthetic diamonds that covers the infinity brand as well as a carbon-inspired Starlight roof. The company's chief executive, Torsten Mueller-Autofus, said that “Adamas is a Collection that fuses the extraordinary competence of our Bespoke craftspeople from the Home of Rolls-Royce in Goodwood, West Sussex, with the rebellious spirit of Black Badge. The result is a motor car for those who seek more than the definitive of engineered luxury conveyance. This is a motor car for the risk-taker who is not afraid to embrace a bold and progressive statement of true and modern luxury, in its darkest form.”

The new group is characterized by using the same colors of the first version of Rolls-Royce Black Badge where orange and blue were used in the exterior color of the two cars. This is the first group to have a two-color coating which gives a radiant effect. The cabin also has a two-color steering wheel with dark black leather on the transmission.

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