Alfardan reopens remodelled BMW showroom in West Bay

By, 2019-09-22

Hussain Ibrahim Alfardan, Chairman of Alfardan Group, together with Dr. Hamid Haqparwar , Managing Director of BMW Middle East, and , opened the BMW M power section at BMW West Bay showroom.

Alfardan Automobiles, the official dealer of BMW cars in Qatar, has officially announced the reopening of its stylish and state-of-the-art BMW remodelled flagship showroom in West Bay alongside the launch of two exciting first-ever BMW models.

Offering a new, modern and customer-centric take on the complete showroom experience, the newly revamped location will connect Alfardan’s clients with the very best BMW automobiles, professionals and services.

A landmark offering for Alfardan Automobiles and BMW fans in Qatar, the showroom is located in the heart of Doha’s bustling business district. It is spacious enough to house up to 30 BMW models with areas dedicated for each category, including the powerful BMW M range and luxury class models.

The showroom reopening also welcomed two new BMW models to Qatar: the first-ever BMW 8 Series M850i xDrive Gran Coupe and the first-ever BMW X4 M Competition.

A powerful four-door sports car, the BMW 8 Series M850i xDrive Gran Coupe boasts impressive exterior design as well as incredible powertrain and chassis technology – all of which combine to deliver a supremely dynamic drive experience. The third model in the BMW 8 Series range, the BMW 8 Series M850i xDrive Gran Coupe has been expertly shaped by the twin goals of dynamism and elegance resulting in a BMW that perfectly represents a premium case study in modern automotive luxury.

BMW 8 Series 840i Gran Coupe

The second engine variant – the BMW 8 Series 840i Gran Coupe. It outputs 340hp through a new 3.0 litre six-cylinder inline petrol engine, which weighs around six kilograms less than the engine it replaced.

The BMW X4 M

The BMW X4 M was launched globally with the BMW X3 M Competition recently, which is also expected to reach Alfardan Automobiles showrooms soon. As well as featuring the most powerful straight-six petrol engine ever seen in a BMW M car, which is capable of an astonishing output of 510hp, the BMW X4M Competition also boasts flawless power distribution thanks to the latest 8-speed M Steptronic transmission.